Tips to Be Successful on Fiverr

What is Fiverr?

 

Fiverr, once known as the marketplace of cheaply-paid gigs for cheaply-produced results, is no more. Fiverr, where freelancers with a dream and a little extra time can build their careers for hundred or even thousand-dollar contracts, is our new reality as we enter its tenth year of existence.  With millions of gigs in 120 categories of products and deliverables, there is truly a little something for everyone.

 

For those new to or yet to enter the Fiverr workplace, their M.O. is quite simple:

 

Sellers – the freelancers – create gigs that clients purchase.

Buyers – the clients – purchase gigs or post want ads that sellers can apply to.

 

Advantages of Fiverr:

  • Freedom in your day-to-day, your clients, and your hours
  • Beginner-friendly, both for new freelancers and for those new to their entire craft
  • Guaranteed payment through Fiverr’s system – buyers can even leave tips!
  • Variety in buyers and gigs

 

Disadvantages of Fiverr:

  • A commission of 20% off every gig on the freelancer’s side; buyers can expect to pay Fiverr $2 per gig under $40 and 5% per gig over $40. In essence, Fiverr is guaranteed up to 25% of a gig’s total value.
  • High competition, even for beginners – because so many freelancers are willing to sell themselves cheap to get buyers, and the poorly-performing freelancers never rise above the cheap, unfortunate gigs, there is a lot of competition at the bottom for very low-paying work.

 

 

Where to Start?

 

Fiverr is a fairly self-explanatory website, but there are a lot of little steps along the way. The key is to make sure you have a decent chunk of time for initial set up and gig creation, so you can truly pay these crucial first steps the proper amount of attention.

  • Account Registration. Like most registration systems, all you have to do here is follow the prompts. When you actually reach the point of entering unique information – your username – make sure you choose something eye-catching and appropriate for your desired field.
  • Flesh Out Your Profile. While it can be awkward to do so much self-marketing, freelance sites are where it’s absolutely critical to do so. The trick is to be honest without scaring away clients with a doomsday pronouncement while also letting potential buyers know you’re willing to put in extra effort. Your profile is every client’s first impression of you, so make it an impressive one.
  • Create Your First Gig. Your gig is both a job description and a representation of your abilities, so make sure it’s impeccably presented and an accurate depiction of what you can deliver upon.
    • Step 1: Write a clear, brief title – for the gig, not the service – select your category and subcategories, and choose a minimum of three relevant words or phrases that describe your final product
    • Step 2: Write a clear, brief title – this time for the service itself – and describe the offer. Follow the prompts to choose your timeframe, any included revisions, and price.
    • Step 3: Describe your gig and preemptively answer any FAQs. These can be questions you’ve received before from clients outside Fiverr or questions you expect to receive. The benefit of answering them now is in the time you’ll save not having to answer them repeatedly for multiple clients through the months.
    • Step 4: List any requirements the buyer will have to fulfill for you to get started.
    • Step 5: Add any related or appropriate photos (up to 3), a video on your service or yourself if you have one, and up to two documents buyers will need to see up front. Note that only the first three pages of each document will be visible to potential buyers.
    • Step 6: Publish your gig and promote it on any social media you may have.
  • Apply to “Freelancer Wanted” posts. While this is optional, applying to gigs buyers have posted is the best way to get your first few gigs and begin building your profile.

 

 

Where Does Success Begin?

 

Success begins with you – more specifically, with your profile, which is merely a digital extension of you. The key to a successful profile is to be professional, appealing, and real – add real photo and video, accurately and openly discuss your abilities, and throw in a little humor to make your future buyers smile.

 

In your gigs and on your profile both, you have a chance to stand above the crowd and be seen by all those potential buyers. Highlight your best qualities at the top, especially if you can offer faster-than-normal delivery. If you can’t, be sure to explain why your buyer waiting three more days is actually beneficial to the outcome.

 

Using SEO can help your gigs rise to the top of the search results while you rise to the top of the crowd. Fiverr has its own internal guidelines for SEO: use your target keywords 3-4 times per gig and 1-2 times in the title(s) if at all possible. Don’t saturate your gig with stiff, unnecessary language, but be sure to build it with your target ranking in mind.

 

If all of this fails – or if you don’t want to take the chance that it could – marketing your gigs and services on social media can help you build your profile that much faster. As awkward and dislikable a process as selling yourself can be, sharing your gigs with the network you’re already familiar with may be the key to branching out into new networks. Platforms such as Twitter, Facebook, Instagram, and LinkedIn can be very valuable in beginning your new freelance career.

 

In all of this self-marketing and upselling, it’s important to keep in mind that you need to be able to deliver the sun, moon, and stars if that’s what you promise. Experienced Fiverr-ers recommend sticking to products, deliverables, and topics you know, or at least very closely related fields – if you’re a website designer, don’t tell the world you can write the content too if you can’t; if you’re the best darn writer on the block, don’t go telling everyone you can illustrate their children’s book if you don’t know a pen from a marker. In short: build yourself up only to a level you can reasonably attain. Pushing your professional limits is fine and can even be profitable – switching channels suddenly is asking for a failed profile.

 

Your success on Fiverr is measured through their leveling up system, which is done by completing quality projects quickly. All new sellers begin as, reasonably, “New Seller;” the ultimate level to reach for is “Top Rated Seller.” Each level in between comes with its own perks that can help you rank higher and get more business. Those who truly become top-rated sellers are granted their own special badge, VIP seller support, and an opportunity to be listed among Fiverr’s promotions.

 

 

What’s the Point?

Making money on Fiverr doesn’t have to be difficult for those who go in prepared and ready to work. Some of the most important work, from building your profile to posting your gigs, will unfortunately have to be done for free – but a good freelancer will be more than able to make up for lost time when the buyers and moolah starts rolling in.

Earn Money Today By Working Online Via Upwork


The gig economy is alive and well in every aspect of our modern society, from Etsy to Uber to freelancing journalists and website designers. While some types of gigs may pay more than others or be vastly more complicated, the truth of the matter remains that if something can be outsourced and freelanced, it?s going to be.

The trouble with freelancing is in what it takes clients and giggers to find each other. There?s a lot of free-floaters on both sides vainly grasping into the aether to find someone who fits their needs ? and likely failing more times than not to truly click with someone. This is where Upwork comes in.

Upwork is an online marketplace that directs clients seeking XYZ services toward freelancers willing to provide XYZ services. This is an excellent way for new digital gig freelancers to build a base client network, become familiar with their field in a professional setting, and build a name for themselves as trustworthy, reliable, and high-quality. For those who don?t wish to build a career out of freelancing, rather just taking on a few gigs here and there to make money off of a hobby, Upwork can also easily serve that purpose.

Advantages of Upwork:

  • Access to an annual spending base of $900 million
  • Immediacy of hire ? usually less than three days per gig
  • Low-risk contracts guaranteed by Upwork
  • Freedom of location, except as posted

Disadvantages of Upwork:

  • Competition: because everyone on Upwork is fighting for the same jobs, every proposal is like a job interview in which you have to prove yourself again and again
  • A fee structure ranging from 5% on high-paying clients to 20% on the lowest-paying clients (we?ll come back to this later)
  • Climbing your way from 0 stars to 5 stars, even for freelancers well-established off the site.

Despite these disadvantages, the upside of Upwork is that it?s an excellent way to jumpstart a new career, boost an old career, or provide a financially-beneficial outlet for all that free time spent writing stories and designing cartoon characters.

Build Your Profile Well

Your profile is a blend of your resume and get-to-know-you, and therefore important to use to your advantage. You need to be honest in your skills and experience without scaring away potential high-paying clients, but don?t oversell yourself in an effort to get high-paying contracts you can?t deliver on.

Things you?ll need to build a successful profile:

  • A headshot
  • Basic details, including:
  • Location (country-based), hours, and preferred rate
  • Any education (beyond high school) or certificates
  • Job history ? whether or not it?s related to your profile, it?s good to let people know if/that you?ve worked for employers before

After your initial profile is approved, you?ll go through a quick secondary security check by uploading your government-issued ID and having a free, quick chat through Google Hangout ? and then you?re good to go!

Add-ons to consider:

Upwork has a number of sub-profiles and specialized features that can improve your chances to meet your ideal employers. Each of these sections can be utilized or ignored at will ? but the more of these you complete, and the faster you complete them, the faster you?ll get to where you want to be.

  • Your portfolio is an optional section where you can upload or link to projects for prospective clients to view. The more high-quality, relevant pieces you display, the more clients you?ll get.
  • Specialized profiles allow you to build secondary and tertiary profiles geared around a particular skillset. In addition to your general ?about me? profile, interested clients can view a skillset more targeted toward their required needs.
  • Popular projects is a section that lets you detail an outline of offered services ? for example, building a set of webpages, writing a short story, or illustrating a comic strip. For clients who aren?t sure what services they want, or clients just browsing through profiles, this can be a good way to catch somebody?s eye and earn a contract you weren?t even searching for.
  • A well-worded, succinct description of yourself 
  • A description of your skills, abilities, and desired work
  • Job tags: you?ll select these through the registration process, but it?s worth a quick mention here. Job tags (such as Website Design, Creative Writing, Business, etc) are what Upwork will use to build your feed, which is an amalgam of the job posts that fit your skills. Be sure to take the time to figure out which tags are most useful and profitable for you, as not doing so can mean you won?t be shown jobs you may really want.

Market yourself

In freelancing, marketing yourself is just the name of the game, as awkward and unfortunate as it may seem. On Upwork, this is done through thoroughly pimping your profile, from your description to your portfolio to anything else you upload or fill out.
This includes your proposals.

The basic function of Upwork is such: freelancers find jobs posted by clients, assess the required skills and timeframe, and apply with a proposal. Each proposal has a blank cover letter, which is where you can respond to questions or claims in the job posting, explain your skills and experience, and really sell yourself to that particular client. The key here, as everywhere else on Upwork, is to be honest ? especially if you?re applying for a job you don?t qualify for based on requested criteria but believe you have the skills to complete otherwise.

Proposals also allow you to request your desired fee, either broken down into units or as a whole project. For clients, proposals offer a chance to ask specific questions: some are designed simply to weed out bots and mass-produced temples; while others ? usually the higher-paying clients ? are designed to truly learn more about a freelancer?s skills and desire to complete the job.

Get to work

After your profile has been fully built and you?re confident that you?ve explored the website enough to understand how to best utilize it, it?s time to actually work. New freelancers can expect to bid low and haggle higher, or just take the insultingly low pay on a project or five to get those first few critical reviews on your profile. After you have a few four-to-five-star reviews, higher-paying clients will be more likely to look twice at your proposal and give you serious consideration.

Completing contracts is a very straightforward process. When you?re hired, a contract will be started. Clients deposit money into an escrow account, the freelancer completes the work, and the client approves the payment ? pretty easy, right?

The catch: Upwork?s fee structure.

While Upwork does its job well, this is only possible due to their commission structure, which works as such per each individual client (billed over time, not per project):


  •  20% on $500 or less
  • 10% on $10,000 or less
  • 5% on anything over $10,000

This is a fairly high price to pay, especially for freelancers who can?t seem to land those big contracts. However, the cost can be offset by building strong relationships with individual clients, and by negotiating higher pay per contract.

Conclusion

The last step of every contract is for the freelancer and client to rate each other based on their interactions and the work delivered. As always, be honest but fair ? if a client was truly a pain in the kiester, let the world know. Likewise, if your work was subpar or needed thirty revisions, expect the world to find out about your major flaws as a freelancer. Either way, the client and freelancer don?t get to view each other?s rating until after they?ve submitted their own, so get those in fast!

Building a profile and making money on Upwork isn?t difficult, but it requires a basic knowledge of how the site functions, some playing around with your profile, and a lot of time and energy invested in marketing yourself over and over to clients who most likely will reject your proposal in the end. Growing a thick hide and being prepared to face rejection is essential for a freelancer on Upwork, as is the desire to grow and succeed in their chosen craft.

To all of you new freelancers out there: Good luck and enjoy your newfound income.